Protect your trade mark, your primary business asset
Building up a reputation in your brand is an important part of any business plan. Your trade mark identifies that your product was made by you. It helps a customer to choose your product or service instead of a competitor's product or service. It guarantees to your customers that the product or service they are buying came from you. It acts as a guarantee of the quality of the product or service that you provide. Your competitors will want to use for their own benefit. Counterfeiters will use that to make cheap copies of your branded products.
It is worthwhile protecting your trade mark at the outset and thus preventing anyone trying to steal your reputation by adopting a similar trade mark when your product or service has been recognised as outstanding. A trade mark registration can be used to prevent a competitor adopting a similar trade mark and not just your trade mark if adoption of that trade mark is likely to lead to confusion.
Perhaps your product has a distinctive shape, decoration or pattern that is new. You can protect shapes and surface decoration by a design registration. Again it is a distinguishing feature of your product and can be protected either as a trade mark or as a design depending on the feature to be protected. With a design registration, you do not have to prove that your competitor copied you.
Contact us to discuss how best to protect your ideas and we will guide you through the various Intellectual Property rights to help you to protect your brand using trade mark, design and other Intellectual Property rights efficiently and economically.
The law protecting trade marks, designs and other intellectual property is complex and constantly changing, requiring a global expertise to ensure you securely protect what is yours.
Intellectual property must be defended vigorously against infringement to ensure that YOU reap maximum benefit from what you have created, NOT somebody else. A registration of a trade mark or design is the best way to ensure that only you can benefit from your ideas and brands.
Intellectual property protection with a proven track record
Entrust your intellectual property portfolio to Novagraaf and chart a safe course, drawing strength from over 350 patent attorneys, trade mark attorneys and other intellectual property professionals.
We're in the top echelon of specialist European intellectual property law firms and we have a global reach through a network of associated intellectual property offices.
From trade mark applications via patent applications to Internet domain names, you will benefit from a full range of intellectual property services nationally, Europe-wide and world-wide, whether you are just beginning your venture or if you are a long established corporation, we have the expertise to protect your valuable rights.
When to involve us
The sooner the better! Given early involvement in your project or predicament, we can plan ahead and devise the best possible intellectual property registration, management and enforcement strategies.
More information
Easy. Just make contact with one of our UK offices or use the contact form below:
